BENTLEY EXPANDS ITS FOOTPRINT IN INDIA WITH A NEW SHOWROOM IN DELHI

(Delhi, 05 June 2026) Bentley continues its growth journey in India with the opening of its new showroom in New Delhi operated in partnership with the BIRD Group. The new retail destination delivers an unparalleled luxury experience for customers from the capital and beyond, reinforcing Bentley’s commitment to one of the world’s fastest-growing luxury car markets.

New Delhi holds a special place in Bentley’s history in India, as a city where the marque established its first authorised retail presence in the country in 2010. The inauguration of this new showroom marks a next chapter in Bentley’s continued commitment to the market.

Located at the iconic Worldmark 4, Aerocity, near the Indira Gandhi International Airport, the new facility has been designed to embody Bentley’s global standard of excellence, offering clients an exclusive and immersive space to explore the brand’s portfolio.

Guests visiting the showroom can experience Bentley’s full range of models, including the Bentley Bentayga, Bentley Flying Spur and Bentley Continental GT & GTC, each showcasing Bentley’s unrivalled combination of craftsmanship, performance and luxury.

“India remains one of the most promising luxury car markets in the world. The opening of this new touchpoint marks an important milestone as we continue to strengthen our presence and bring the Bentley experience even closer to our customers in India,” said Richard Leopold, Regional Director, EMEA at Bentley Motors.

“At Bentley, we believe luxury goes beyond the product – it is defined by the experience. Our showroom in Delhi is designed as a warm, contemporary space that reflects this philosophy, placing the customer at the heart of a truly bespoke journey. Together with the BIRD Group, we are bringing the world of Bentley even closer to our discerning clientele in the capital. We are proud to partner with a group that shares our values and vision and will represent Bentley with distinction, delivering an elevated customer experience and setting new benchmarks for excellence in this key market.” added Abbey Thomas, Brand Director, Bentley India.

Bentley India – https://www.bentleymotors.com/in/en.html

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Notes to editors

From W.O. Bentley, who founded Bentley Motors in 1919, to the current team of over 4,000 dedicated colleagues, the company’s extraordinary cars have always been designed and built by exceptional people using only the finest of materials.

From modest beginnings, Bentley has moved from strength to strength – in a relentless pursuit of both luxury and performance. W.O.’s vision continues to guide Bentley’s beliefs, actions and ambitions.

Located in Crewe, England and owned by the Volkswagen Group since 1998, Bentley Motors remains the definitive British luxury car company, crafting the world’s most desirable high performance grand tourers. Bentley’s colleagues design, engineer and handcraft five bespoke models: Continental GT, Continental GT Convertible, Flying Spur, Bentayga and Bentayga EWB. The combination of fine craftsmanship, using skills that have been handed down through generations and engineering expertise is unique to Bentley.

The luxury marque is creating a future driven by new technologies, materials, fuels and skills, in the pursuit of a progressive, new world: one in which the highest levels of luxury mobility are achieved with sustainable methods. The company’s Beyond100+ strategy promises to revolutionise the company to be exclusively electric from 2035.

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